Harbor Retirement Associates (HRA) Announces Three Corporate Personnel Moves

VERO BEACH, Fla. — Harbor Retirement Associates (HRA), a regional senior living development and management company based in Vero Beach, has made three personnel moves at its corporate office: Sheila Wilson was promoted to vice president of health and wellness, Michael Siciliano to vice president of new operations and sales, and Kim Dembrowski was hired as national director of operational transition.

Wilson will be responsible for maintaining standards of health and wellness programming in HRA’s communities, as well as implementing new programming. In her previous role, Wilson served as HRA’s national director of health and wellness since 2014. 

With more than 25 years of health care experience, Wilson is a licensed Assisted Living Administrator and an expert in turnaround and start-up communities. Prior to her time with HRA, she worked in various roles including executive director and memory care specialist. She started at HRA as executive director and was later promoted to operations and clinical specialist in 2013.

Wilson graduated from Auburn University at Montgomery with a bachelor’s degree in nursing.

For Siciliano’s new role, he will be responsible for operations and sales in HRA’s new communities as the organization continues to expand nationally. In his previous role, Siciliano served as executive director at HRA’s HarborChase of Palm Beach Gardens. 

Siciliano began his hospitality career at Aramark, followed by the opening of his own deli, gourmet shop and catering business. His business served the Philadelphia Eagles, the Philadelphia Phillies and all the penthouses at the stadium. He sold his business to employees and moved to Florida to manage a boutique hotel for five years. 

Siciliano discovered his calling in 2002 when he opened a luxury senior living community. From there, he joined HRA as a contractor in sales.

Siciliano attended Pierce College with a major in accounting. 

In Dembrowski’s new role, she will be responsible for pre-opening activities and project management during construction and to ensure a seamless transition to the community operations team after completion.  

Dembrowski returned to the senior living industry two years ago after having spent the previous 10 years working as a program manager in the defense and aerospace industry. She started in senior living right out of college after growing up in the senior living industry. She helped to open HRA’s Regency Park community.    

Dembrowski holds a dual bachelor’s degree in communications and French from Wheaton College. 

HRA currently operates 34 communities in nine states, with eight more under development. 

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