DES MOINES, Iowa — LCS, the nation’s third-largest senior living operator, has promoted GeLynna Shaw to the role of executive vice president of operations/senior living management. Effective Jan. 1, she will be responsible for supporting Chris Bird, president and chief operating officer, in leading the company’s operating activities.
Shaw’s 25-year senior living career includes experience in finance, mergers, acquisitions and operations for both continuing care retirement communities (CCRCs) and rental communities. She joined LCS in 2018 as the senior vice president of operations for the rental division and has been instrumental in improving the performance of existing communities, successfully opening new communities and onboarding new acquisitions.
Shaw was promoted in 2020 to senior vice president and managing director of operations, overseeing the operations and sales for approximately 50 communities in 19 states.