Industry Voices

By Joy Silver The scarcity of affordable housing is already a prominent crisis in communities across the United States, and it is even more acute and pronounced for seniors — a population that often finds themselves overlooked and underserved. How did we get here and what’s the best way to bring solutions to the table? Demographic shifts and “the 2030 problem” The demographic landscape of the United States is undergoing a significant shift, with baby boomers constituting the nation’s fastest-growing subpopulation. By 2030, every single baby boomer will be 65 …

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Seniors housing owners and operators are dealing with dramatic increases in costs, but there are ways to both mitigate and plan for these additional expenses. By Brian Jurutka Since the beginning of the pandemic, property and casualty (P&C) insurance rates for seniors housing have increased significantly. The increase, however, has been driven not just by one factor, but by a combination of factors.   To grasp the dynamics, it’s important to look at the two types of P&C insurance separately: Professional and general liability (PL/GL) and property insurance.  PL/GL covers …

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By Becky Trybus, CHID, EDAC, RID, IIDA Senior living design is now squarely focused on the already-here and not-yet-peaked baby boomer generation. This generation grew up with higher household incomes and in a blossoming consumer-based society. Living longer with money to spend, boomers make up the largest demographic in the United States.  Health, wealth and quality experiences embody this segment of our population, so it’s no wonder why they’ll expect this to continue in their later years. Let’s explore how these key generational traits translate into the built environment, practical …

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Industry stalwart comes out of retirement to launch a national operator with his former colleagues. By Jeff Shaw Larry Cohen knows a little something about growth. He spent 22 years (19 of them as CEO) at Capital Senior Living, which in 2021 changed its name to Sonida Senior Living (NYSE: SNDA). Cohen grew the company’s portfolio from 27 communities with a resident capacity of approximately 5,000 to 129 communities with a capacity of approximately 16,500 residents. He oversaw the boom years of the company, which saw stock prices peak at …

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How can the owner of an older property improve the ‘wow’ factor to better compete in the marketplace? Play to your strengths By Megan Longley Vice President, Sales Acts Retirement-Life Communities The most important way to “wow” is always in the human element of the first impression. That is what prospects are really registering and making the decision against: Warm greetings, staff introducing themselves in the hallways, happy and engaged residents.  To compete, all of us must pay routine attention to curb appeal — that means signage, landscaping, easy car-to-curb …

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By Julie Ferguson, executive vice president, senior living, Ryan Cos. In less than a year, the oldest baby boomers will begin turning 80. By 2030, the youngest will be 65 or older.  Not only are baby boomers the largest generation, but they are projected to cause seniors to outnumber children under the age of 18 for the first time in U.S. history by 2034, according to the U.S. Census Bureau.  As time drives forward, the need for seniors housing rises. The National Investment Center for Seniors Housing & Care (NIC) …

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Interest rates have more than doubled and capital market activity is down all while operations seem to be improving. By Alex Loo, director of originations, Hudson Realty Capital It’s now been four years since the COVID-19 pandemic first swept the globe.  The seniors housing and healthcare industry has since experienced many substantial transformations after having endured the government-imposed move-in bans, difficulties in hiring permanent staff, and the reluctance of older adults to transition to assisted living facilities. Recent data from NIC MAP Vision shows that in October, the occupancy rate for primary markets …

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By Richard Todd and Rob Schumann, Propel Insurance Post-pandemic, the property and casualty insurance landscape for senior living facilities is a combination of promising developments and formidable obstacles.  On one hand, both the assisted living and skilled nursing sectors are witnessing enhancements in professional liability and workers’ compensation coverage. The advent of cutting-edge technologies holds the potential to revolutionize how senior living facilities monitor and care for their patients and residents.  On the other hand, the senior living industry grapples with several adverse factors that cast a shadow over its …

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By Julia Bailey, senior associate, OZ Architecture  As architects and designers, our goal is always to conceive the optimal vision for each project. But, as anyone who’s worked in this field for any length of time knows, this journey seldom follows a straightforward path from imagination to realization. The design process requires us to navigate within the confines of project parameters, including site specifics, project objectives, financial constraints and regulatory requirements. However, if we are to continually elevate our designs and cater to the evolving needs of aging adults and …

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By Jim Oliver, co-founder, Natural Home Solutions LLC Hurricane Lee, Tropical Storm Ophelia and torrential rainfall across the country last autumn season have put more homes, apartments and living facilities at risk for leaking and flooding. Water-saturated structures are prime breeding grounds for mold, but there are ways to prevent, detect and remove it before it becomes a serious issue. For the seniors housing market, taking a proactive approach to mold may be a matter of life and death. As we age, our weakened immune system makes it more difficult to fight …

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