From The Magazine

Operators increasingly adopt electronic health records to improve efficiencies and reduce costs, but it’s a tough transition. By Eric Taub New technologies that start out as frivolous extravagances often become necessities. In 1885, seven years after Thomas Edison filed his first patent for “improvements in electric lights,” 300,000 bulbs were sold in the United States. By 1914, more than 88 million were in use. The first flat-panel, high-definition televisions cost thousands of dollars, but the pricing has since dropped to a few hundred dollars. Today, it’s the rare home that …

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To win the competition for residents and talented staff, companies big and small need deep local roots. By Bendix Anderson In order for a seniors housing facility to succeed, the operator needs strong ties to the local area. “Local expertise has become increasingly important in recent years,” says Dan McKeever, executive director and portfolio manager for the senior housing funds of PGIM Real Estate based in Madison, N.J. Industry giants are increasingly committed to hiring staff at their properties that really know local markets. Growing companies now take care not …

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From social media to mobile ads, how the smart use of technology can help owners/operators boost the bottom line. By Jane Adler It’s hard to keep up with digital marketing trends. Look no further than a recent episode of the Viceland television show, “The Most Expensivest,” hosted by rapper 2 Chainz. The 30-minute prograam titled “The Most Expensivest Retirement” highlights an upscale retirement community in Florida — The Palace Coral Gables. During the show, 2 Chainz chats with residents, questions staffers and samples the chef’s cooking. In the words of …

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After years of boom-or-bust transaction levels in seniors housing, trading has settled into a rhythm. By Jeff Shaw Although it’s easy to look at year-over-year transaction volume in seniors housing and say “acquisitions are down,” 2018 was more a return to the average rather than a lull. When the feverish trade volume in 2011 to 2015 (peaking at over $25 billion in 2011) and the recession slowdown of 2008 to 2010 (bottoming out below $5 billion) are taken together, the last 11 years average approximately $14 billion per year in …

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