Insight Living, Smilefish Form AI-driven Partnership 

by Jeff Shaw

NEWPORT BEACH, Calif. — Insight Living and Smilefish have announced a strategic partnership aimed at using artificial intelligence (AI) to drive innovation in senior care. 

By jointly developing AI-anchored technology, the companies aim to accelerate care innovation in long-term care and residential settings.

Smilefish is a machine learning and data science provider focused on accelerating digital transformation, automation and enablement of AI application development for clients and partners. Smilefish has software and data management experience for a range of healthcare and life sciences partners. 

Insight Living believes senior living operators have a unique opportunity to leverage operational and diagnostic data to enhance care effectiveness and family engagement.

“We are aiming to develop new, proprietary tools to essentially enable 1:1 caregiver-to-resident ratios with virtual, in-house medication experts; AI policy and procedures experts; and new proprietary tools for family and caregiver engagement, all fed from a vast array of integrated internal data,” says Bryan Ziebart, principal with Insight. “Industry penetration rates have been largely flat despite improvements in the hard and soft product for seniors over the last decade. Transformative, AI-driven change is needed to make that next leap.”

The companies recently applied for a grant from the National Institute on Aging (part of the National Institutes of Health) to develop an advanced AI tool for medication management and family engagement. The grant is in collaboration with the Johns Hopkins Artificial Intelligence & Technology Collaboratory (AITC) for Aging Research, which is focused on fostering innovation in aging research primarily in driving AI and data related innovation.

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