CHARLOTTE, N.C. — Senior Living Communities has hired Lauren Sanford as a lifestyle advisor, serving at the Charlotte home office. The company also hired Ashley Parrish as executive director of The Charlotte, a seniors housing community in Charlotte.
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Seniors housing has generally been considered a niche asset class with niche residents. After all, there are age restrictions, finite timelines for most residents, third-party advocates (namely, the seniors’ family), elevated rental rates, highly trained operators, a limited selection of amenities and oftentimes residents with special needs. None of the above has changed in recent years.