HumanGood Names Rochelle Balaban as Executive Director of CCRC in California

by Jeff Shaw

BAKERSFIELD, Calif. — HumanGood has hired Rochelle Balaban as the executive director of Rosewood, a continuing care retirement community (CCRC) in Bakersfield.

Balaban brings more than 20 years of senior living experience to Bakersfield, mostly at HumanGood sister communities in San Diego County.

After earning a bachelor’s degree in nursing from the University of Wisconsin-Eau Claire and a master’s degree in aging service management from the USC School of Gerontology, she started her career at White Sands La Jolla as a registered nurse. She eventually advanced to become the community’s director of nursing, then served as their administrator, and most recently held the same position at Redwood Terrace in Escondido.

HumanGood is a nonprofit seniors housing owner and operator. The organization came about following the combination of California’s largest nonprofit operators, ABHOW and

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