BURLINGTON, Mass. — Northbridge Advisory Services and its operating entity HallBridge Partners have hired Bryan McKeever as sales and marketing specialist.
Based in Burlington, the companies own and operate independent living, assisted living and memory care communities in the Northeast.
McKeever will drive sales performance and multi-channel marketing initiatives for HallBridge’s 10 communities. Further, he will play a role in supporting Northbridge Advisory Services with its national consulting business.
McKeever comes to Northbridge with nearly 25 years’ experience in senior living, most recently with The Roache Associates Inc., where he led successful lease-up and turnaround projects.
Bryan received his bachelor’s degree in business administration from Massachusetts College of Liberal Arts and is an active volunteer with the Alzheimer’s Association.