Cadence Living Hires Randi Cohen as Vice President of Media and Marketing

SCOTTSDALE, Ariz. — Cadence Living, a Scottsdale-based operator, has hired Randi Cohen as vice president of media and marketing.

Cohen will have principal responsibility for all media and marketing strategy of Cadence’s growing portfolio of senior living communities.

Cohen brings over 20 years of marketing experience with the last seven years devoted to healthcare and senior living. Her expertise includes brand strategy and creating growth through omni-channel marketing.

Before joining Cadence, Cohen worked at Pasadena, California-based Regency Park Senior Living where she was responsible for all aspects of the company’s branding and marketing strategy. She received her bachelor’s degree from University of California, Berkeley and an advanced certification in digital marketing from University of California Los Angeles.

Cohen will be based in Los Angeles.