Greystone Partners with LeadingAge on New Story Collector Portal

by Jeff Shaw

IRVING, Texas — Greystone, a senior living consulting firm based in Irving, has partnered with LeadingAge, the association of nonprofit providers of aging services, to provide a portal for member stories to be gathered, organized and published across multiple media platforms, both in the industry and beyond.

The tool, located on the LeadingAge website and powered by Greystone, provides LeadingAge members the opportunity to share their responses — written or oral — to a prescribed prompt, which will be updated monthly. The purpose is to highlight a diverse range of perspectives and experience from subject matter experts across a variety of aging services provider types, from senior communities to nursing homes, home health to hospice, and to provide meaningful education, strategies, peer learning and networking opportunities, as well as to create a collaborative forum for members to communicate.

“Greystone has always strived to highlight the extraordinary work that our clients do,” says Mark Andrews, co-CEO of Greystone. “This story collector portal is a unique way to expand the reach of those narratives for all LeadingAge provider members and organizations.”

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