Heritage Senior Living Announces Two VP Promotions

WEST ALLIS, Wis. — Heritage Senior Living has promoted two employees to vice president positions. Jaime Schwingel was named senior vice president of quality and clinical operations, while Jason Berczy was named vice president of business development.

Schwingel, who joined Heritage in 2017, will utilize her nursing background and executive leadership experience to further improve the quality of care throughout Heritage’s 16 communities. As well as overseeing the expanding clinical and quality teams, she will facilitate the company’s ongoing move from a social model to a medical model, particularly in terms of refining clinical standards and utilizing technology and partnerships to better identify and fulfill medical needs.

Within the past year, Schwingel’s efforts have resulted in several unique clinical partnerships, including an intensive research partnership with UW-Milwaukee and one with Medication Management Partners (MMP), which has helped Heritage create a first-in-the-nation pharmacy-initiated order entry process.

Berczy, who came to Heritage in 2018 as regional director of business development, has 15 years of experience throughout the healthcare industry, as well as a degree in psychology and counseling.

Berczy’s knowledge and connections within the industry position him for this new role, through which he will create and nurture partnerships, drive referral sources and provide sales and marketing training and support throughout the organization.

Headquartered in West Allis, Heritage Senior Living was founded in 2000 and operates 16 senior living communities throughout Wisconsin.