Seniors Housing Business and EyeWatch LIVE held the webinar, “The Case for Prevention — How Senior Living Operators Are Reducing Falls by 69%,” on April 22.
The panel examined what a prevention-driven approach to resident safety looks like in practice — and what it means for occupancy, liability exposure, and asset value. Panelists Marisa Strain of SRI Management, Melissa Gassaway of YourLIFE Senior Living, Richard Dahm of Gallagher Insurance and Valerie Whitman of EyeWatch LIVE shared perspectives on staff adoption and claims defensibility — as well as how AI-powered virtual nurse monitoring is beginning to shift insurer expectations. As Strain put it: “Prevention isn’t just better care. It’s better business.”
Key data from the discussion:
- 72% of assisted living claims involve resident safety; 54% of those are fall-related (MedPro)
- Nearly 60% of fall-related claims involve a resident with a prior fall history
- 70% of assisted living falls occur in the resident’s room
- Industry average response time via traditional nurse call (pull cord): 17–22 minutes
- Response times using proactive monitoring: down to 2-3 minutes
- Fall reduction achieved with EyeWatch LIVE: 69%; hospitalization reduction: 56%
This webinar was sponsored by EyeWatch LIVE, the only live Virtual Nurse monitoring system powered by AI and human intervention that monitors resident movement and behavior in real time — alerting on-duty staff before a fall occurs. Learn more at eyewatchlive.com.
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