Argentum Names Regina Serrano as Vice President of Workforce Development

by Jeff Shaw

ALEXANDRIA, Va. — Argentum has named Regina Serrano as the association’s vice president of workforce development.

In this role, she will lead and collaborate on new initiatives to address current and coming workforce challenges in the seniors housing industry, as well as advance Argentum’s existing programs.

Serrano comes to Argentum with more than 25 years in higher education and workforce management experience, most recently serving as managing director and grants development consultant for Pinnacle Workforce Strategies.

Her areas of expertise include working with state and national education and workforce associations and regional workforce boards; providing educational opportunities, national certifications and career pathways to individuals in healthcare and IT; and strategies including apprenticeships, earn-and-learn cohort models, and learning and engagement blended formats.

Serrano’s grants and resource development experience will assist in growing Argentum’s Healthcare Apprenticeship Expansion Program (HAEP), a $6 million project funded by a four-year U.S. Department of Labor deal.

Directly assisting in HAEP work are two additional recent Argentum hires: Candice Udodi, project manager of apprenticeships, who comes to Argentum from the Baltimore City Mayor’s Office of Employment Development, where she was project manager for workforce program HireUp; and Denise Lee, grants administrator, who was grants compliance manager for a nonprofit health organization.

The HAEP program recently announced that it is supporting 1,500 apprenticeships, with a goal of 7,200 by 2024.

Based in Alexandria, Argentum is a national association representing seniors housing owners and operators.

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